Substack Publishing Resources
Audience data, an editorial branding checklist and more...
My Substack resource archive is designed with one goal in mind: to get you publishing as soon as possible. These are straight-from-my-publishing-strategist’s desk to you. It’s $10/month or $49/year to access all of these plus the resources in the Publishing Studio Library, where I’m often adding new publishing guides.
✅ Editorial Branding Checklist: 21 Places Your Words Really Matter
A meticulous list of small ways to add polish and intention across your Substack.
Read more here
👜 The Tote Bag Model: A Low-Pressure Way to Launch Paid
A reader-focused publishing model to build trust and delight — without locking up your best work. Read it here
✉️ Take Your Welcome Email Off Autopilot. Build reader trust from day one with intentional first impressions. Rework your welcome email.
👀 What Do Readers See? Upgrade Your First Impressions on Substack
6 small-but-mighty places to elevate your newsletter’s first impression.
Explore it here
📋 Unlock the Magic of Your Newsletter: A Mini Editorial Audit in Minutes An easy way to get a handle on where your publication topics are resonating without doing a full data deep dive. Read it here.
📊 Substack Data For Setting Your Pricing, Publishing & Paid Conversion. Rooted in responses from over 400 respondents that I collected in the Substack Reader Behavior Survey, this synthesis is built for the Substack creator who thinks long-term. Get the data for your Substack here.
Once you work through the setting-up tasks for your publication on Substack, that’s when you’ll find me in your inbox each week.
This is where we're talking long-term publishing rhythm, data as insight (not the boss of you) and how to shape a body of work that honors your creative signals.